Bluewater Basecamp is a modern cabin and event venue nestled in the Eklutna Lake Valley of Chugiak, Alaska. The business blends quiet elegance with outdoor adventure. Their brand had strong visuals, loyal guests, and a growing event presence, but their website couldn’t keep up.

It was hard to manage and impossible to scale. This project gave them a new foundation that reflects the heart of the brand and puts full control back in their hands.

Rebuild the website on a platform that the team can easily update in-house

Reflect the brand’s Alaskan elegance through clean, modern design

Create clear paths for guests booking stays and planners booking events

Set up flexible systems to support future growth and seasonal updates

Project Goals:

Brand Overview:

The new site feels like Bluewater Basecamp, both inside and out, and functions like a true business tool. Their team can make updates easily, manage events and bookings in one place, and continue to grow without tech getting in the way.

Outcome: